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corporate communication

Uniting a whole country through social media
The benefits of social media to bring people together and share ideas and collaborate are well documented. But how can it be used on a large scale? Read on to discover how a country (Iceland) used social media to establish its own citizen value system. This impressive story is written for Diary [...]
Employee engagement – the evidence
Today is a key date in the calendars of internal communications professionals and for anyone interested in or working on employee engagement. From now you have access to a fantastic wealth of information and data to equip you to have informed conversations about employee engagement within your orga[...]
How internal comms pros use social media
Nearly 90% of internal communications professionals say they are expected to have a ‘good understanding’ of social media and 93% think their professional use of social media will increase, according to research I’m publishing today. How internal comms professionals use social media was a su[...]
Share This: social media conference success
The CIPR held its annual social media conference in London on 1st November 2012 at Microsoft’s sumptuous Victoria offices. If you weren’t able to attend or are looking for a recap, follow the presentations and conversations from the afternoon sessions here.
How to wordsmith your way to success
Today I sat next to Brad Pitt on the bus and saw David Beckham at the library. Did that get your attention? Sorry to say nothing about that sentence is true, sigh. However, choosing the best part of your story as your introduction is the best way to hook readers in. This top tip is just one from a s[...]
Let’s be friends…. Facebook for internal comms?
Do you use Facebook for internal communications (IC) within your company? Is it integrated into your channel mix or do your employees wish to keep their personal and professional lives separate? I’d love to hear what you’re doing. Do please get in touch if you’re able to share your campaigns [...]
Your survival guide to Christmas comms…
At this time of year thoughts begin to turn to Christmas and if they haven't already, plans start being made as to how to mark it within organisations. People inevitably look to internal comms departments to pave the way through the festive season. As internal comms pros work to position themselv[...]
Diary from the Melcrum summit – day two
Following on from his report from day one of the Melcrum summit, I'm going to hand over to Steven Murgatroyd for, you've guessed it, his report on day two of the event that took place in London last week. Steve is Internal Comms and Social Media Manager at KCOM Group and is based in Leeds, UK. All v[...]
Do they ‘like’ it?
How do you measure the impact of your internal social networks? What does success look like within your organisation when it comes to social media? Tony Stewart is Internal Comms Executive at Aviva Investors and he shared his thoughts on how Yammer is being used within the company with readers of Di[...]


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