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social media
How Gatwick Airport uses Yammer
What does it take to have an award-winning internal social media campaign? Who is using Yammer well and what are the secrets to their success? You’re in the right place to find out. Gatwick is the world’s biggest single runway airport and the UK’s second busiest airport. Its internal com[...]
What I learnt at KredLDN
What do you get if you put a couple of hundred social media fans in a room? Answer: a lot of tweeting, whizzy gadgetry, business card swapping and fabulous shoes. Last night I had the pleasure of attending the Kred London Influencer Summit 2013, aka #kredLDN. In the incredibly (or should that be[...]
Seven Twitter treats for comms pros
Twitter was created seven years ago and is celebrating its birthday today. In order to mark this auspicious milestone, I’ve decided to highlight seven Twitter treats for your delectation and delight. You can find me on Twitter @AllthingsIC and I’ve written about the site many times since I fi[...]
IC has a seat at the table
I’m proud to say that I can now share the news with you that I’ve joined the Social Media Panel of the Chartered Institute of Public Relations (CIPR). It is described by CIPR as “One of the Public Relations industry’s most progressive groups in digital and social media communication.” I[...]
Milan Social Media Week: Italy gets engaged
Social Media Week is taking place around the globe for the next seven days and a very special event is happening in Milan tomorrow as part of it. A few months ago I was invited to detail Engage for Success on PR Conversations by content editor, Judy Gombita. (She was one of the original contrib[...]
How the digital royalty use social media to innovate
Following on my series of guest writers, I’m pleased to introduce IC pro Leoni Atkins who has reviewed The New York Times best-seller: Renegades Write the Rules: How the Digital Royalty Use Social Media to Innovate . Books on all things internal communication and social media are regularly s[...]
Why Use Enterprise Social Networks For Internal Communication?
The topic of Enterprise Social Networks (ESN) is a hot one this year and the heat looks set to increase. They are more than ‘internal Twitter/Facebook’ but are often described in that way to explain what they are for to people who haven’t heard of them before. I've written about them numerous [...]
Organisations don’t tweet, people do
Following on from the HMV tweets story I wrote yesterday, I was reminded of the book ‘Organisations don’t tweet, people do.’ I asked its author, Euan Semple, to share his view via my blog, which he has kindly done. I first met him four years ago and enjoy reading his thoughts on all things soc[...]
Watched it on the grapevine
This morning I read an article by Stephen Waddington about Vine, the new short video app from Twitter, and was inspired to try it for myself. Every other tweet today has mentioned the word Vine and as I’m a big fan of ‘learning by doing,’ I decided to give it a go. It’s currently availabl[...]
How to use social media in a disaster
Social media is something that unites across the countries. The language may be different, cultures may be poles apart but it is clear that the world is embracing the use of social media. That's the view of Amanda Coleman, Head of Corporate Communications for Greater Manchester Police, after spendi[...]
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