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A student’s view on using social media for IC
Could social media be an effective tool for the development of 21st Century internal communication (IC) strategies? I am contacted every week by students at all levels who are undertaking research and reading and are on the hunt for case studies, resources and opinions to help shape their thinking a[...]
300 social media policies
Where do you start when it comes to creating social media guidelines for your organisation? Do you have a policy in place already but feel like it needs to be more robust? Feel like it's too long/short and would like to see what others do? You're in the right place. Every week I am contacted by i[...]
Gearing up for a digital extravaganza
Internal communication professionals will be gathering in London this week for the latest Digital Communication Summit from Melcrum. It is on Wednesday and Thursday and I’m looking forward to attending and hearing directly from speakers about how they are finding improved ways to communicate wi[...]
What I learnt at KredLDN
What do you get if you put a couple of hundred social media fans in a room? Answer: a lot of tweeting, whizzy gadgetry, business card swapping and fabulous shoes. Last night I had the pleasure of attending the Kred London Influencer Summit 2013, aka #kredLDN. In the incredibly (or should that be[...]
Seven Twitter treats for comms pros
Twitter was created seven years ago and is celebrating its birthday today. In order to mark this auspicious milestone, I’ve decided to highlight seven Twitter treats for your delectation and delight. You can find me on Twitter @AllthingsIC and I’ve written about the site many times since I fi[...]
Employees do something funny for money
People across the UK are doing their bit for charity this month as part of Comic Relief, and employees at one supermarket in particular have been dancing in the aisles as part of their efforts. The videos by employees at Sainsbury's have been shared on YouTube and Twitter @sainsburyspr. I thou[...]
Organisations don’t tweet, people do
Following on from the HMV tweets story I wrote yesterday, I was reminded of the book ‘Organisations don’t tweet, people do.’ I asked its author, Euan Semple, to share his view via my blog, which he has kindly done. I first met him four years ago and enjoy reading his thoughts on all things soc[...]
Silence a barking dog? Or how the HMV tweets went walkies
This afternoon something extraordinary happened on Twitter. Employees who run the HMV Twitter feed (@HMVtweets) reportedly started to tweet about 'being fired.' Their messages appeared around 2.30pm (GMT) and by 3pm, if you look at @HMVtweets, it's like it never happened. However, being the world [...]
How to use social media in a disaster
Social media is something that unites across the countries. The language may be different, cultures may be poles apart but it is clear that the world is embracing the use of social media. That's the view of Amanda Coleman, Head of Corporate Communications for Greater Manchester Police, after spendi[...]


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